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Posts Tagged ‘Inc.’

Review of Book Promo 201: Harness the power of the Internet with Web 2.0 and Social Media Marketing (Paperback)

March 10th, 2010 No comments

Book Promo 201: Harness the power of the Internet with Web 2.0 and Social Media MarketingWho can benefit from Nikki Leigh’s latest book – Book Promo 201? Everyone who needs and wants to learn more about that mysterious sounding technology – Web 2.0, should read this book. I have been blessed to work with Nikki and I can tell you she makes those who are slow to grasp web 2.0 feel hopeful. Trust me she has seen me through what felt like treacherous waters and made them calm and inviting. Nikki is very knowledgeable and a very clear web 2.0 teacher. Her book takes this big weird world of Web 2.0 and makes it friendly and understandable. This book is her gift to the world and like her private teachings it is clear, simple and a steal at this price. Be smart buy your copy now and it is a great gift for your friends that are struggling to get a handle on social media, social networking and Web 2.0. I consider this to be the Web 2.0 bible and I keep it close to my computer for easy reference.

Gurutej, Owner and Founder of The Energy Gurus and The Blessings Center

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Product Description
Have you heard of Web 2.0 and Social Media Marketing? Do these sound like high tech terms? The majority of people on the internet are using these things each day. Are you on Facebook or MySpace? Did you ever Digg a web page? Those are examples of Web 2.0 and Social Media Marketing. There seem to be an unlimited number of social networking web sites, but one key is knowing which sites are beneficial for you. Another key is understanding how and why to use them.Those are just a couple of things this book can answer for you in a down to earth and conversational manner.Award winning author Nikki Leigh explains branding, viral marketing, Web 2.0, blogs, podcasting, virtual tours, social networking and social bookmarking sites and much more. With that information and over 1000 resource links, this is a book that you will turn to again and again as you create an expanded and effective presence on the Internet to promote yourself and your books.

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Review of Affinity: Managing Java Application Servers (Paperback)

March 7th, 2010 No comments

Affinity: Managing Java Application ServersIf you are responsible for any Java container at any level – You should read this book. Discusses many common pitfalls of Java server administration and for the first time in a long time, I felt that somone can relate. The author does a great job of providing examples of bad practice – almost like a Weblogic anti-pattern guide – and then advice on a better way to go about your business. Where this book really excels is in how it’s written. Technical yet friendly to those who are not – think managers who aren’t involved in the day to day operations, can use this book to give them strong insight into their staff’s work and help to preempt many of the problems faced by organizations and personnel.

Product Description
Companies lose millions of dollars each year on their business applications running on Java application servers due to issues that could have easily been avoided. Implementing a winning strategy to reduce costs can be extremely challenging, but can pay off with more stable systems, increased morale and better customer experience. Putting the right technical approach in place combined with a process that integrates your lessons learned back into the system can eliminate lost revenue. The measure of success in Java application server management is generating a repeatable process that delivers consistent results. Ensuring success in designing, developing, deploying and managing the systems is built on technologists working to architect your new systems. John Hawkins, an experienced technical consultant, shares his insight in a practical guidebook that outlines the critical steps to design, support and build complex n-tier systems. You will learn how to overcome the organizational and technical challenges, understand the fundamentals, and then design an application that will save your company money and, in turn, make you a more valuable employee.

Affinity is a vital component to future success for application and systems administrators and IT managers who want to increase the reliability of Java application servers.

About the Author
John M. Hawkins is a technology consultant who specializes in helping companies design, develop, and implement n-tier architectures using Java application servers. By using a practical approach to solving technical challenges, he has enabled numerous companies to save millions of dollars. John Hawkins lives in California.

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Review of 1000 Best Smart Money Secrets for Students (1000 Best) (Paperback)

March 3rd, 2010 No comments

1000 Best Smart Money Secrets for Students (1000 Best)A good place to find freelance money making opportunities particular to college students (…). This book also shows you where to find unbelivable student discounts. Good financial aid resources as well.Many tips and tricks that will show you how to make money, stay out of debt, and start saving now.

Product Description
Find $
Make $
Save $

Expert Debby Fowles shows you:

Before College
-Nine little-known places to look for scholarships
-13 tips for winning scholarships
-Maximize your eligibility for financial aid
-17 secrets to save money on college housing

At School
-Creative ways to control entertainment costs
-12 cash-generating ideas
-Textbook websites that will save you money
-The secrets of successful budgeting
-8 warnings about student loans
-Get the best jobs on campus

Avoid graduating from school with a mountain of debt!

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Review of The Blushing MBA: Secrets from Graduate School (Paperback)

February 28th, 2010 No comments

The Blushing MBA: Secrets from Graduate SchoolCan a smart, kind-hearted woman survive “The School,” an Ivy League college she attends to earn her MBA?
Feddy attends The School armed with a passion for business and a goal of making the business world a better place.She quickly finds out that b school is a lot harder than she ever imagined it would be.The workload is unbearable with 6 days a week of classes, marathon nine hour study group sessions, endless presentations to prepare, and entire books to read in one day, all resulting in an average of four hours of sleep a night.
Filled with facts and statistics about women in business, this book is funny, sad, and always real.If you are considering pursuing your MBA, you would be wise to read this book in addition to the glossy brochures the Ivy League schools will send you.Feddy’s honest portrayal of life at The School will give you a good idea of what to expect.

Product Description

[Excerpt from the admissions interview]

I can’t remember anything on my resume. Oh my God, I’ve gone blank – what am I doing here?
My pulse is racing, my throat is tight, and I’m sweating. Move out of my way, I have to get out of here!
After 20 minutes, my nerves finally begin to calm (which would have been great if the interview hadn’t finished in 10).
The interviewer concludes with, “How do you want to be remembered by your classmates?”
Remembered? I gulp. Because this program will surely be the death of me?
He hands me his card when we finish. “Call me if you have any questions.It’s over.”
The interview is over.
Over?
I am numb as I leave his office, stunned that the moment I have worked a lifetime for is now history.
Wait! When he said, “It’s over,” was he referring to the interview…or to my future in business?

The Blushing MBA is a funny, candid chronicle of one woman’s adventure inside an Ivy League business school.It’s an inspirational tribute to college, graduate school, and to anyone who has ever dared to enter the wild world of business.

About the Author

Fedra “Feddy” Pouideh received a Bachelor of Science degree from the University of New Hampshire and a Master of Business Administration (M.B.A.) from Dartmouth College. She wrote The Blushing MBA after learning that more people file for bankruptcy each year than graduate from college. Likewise, she can frequently be found at www.theBlushingMBA.com urging more women to (please) go to school. Having lived in Ohio, Illinois, Connecticut, New Hampshire, Minnesota, and Arizona, she currently resides in sunny California with her dog, Fenway.

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Review of Blogging Quick & Easy: A Planned Approach to Blogging Success (Perfect Paperback)

February 21st, 2010 No comments

Blogging Quick & Easy:  A Planned Approach to Blogging SuccessBlogging Quick & Easy:A Planned Approach to Blogging Success

This book, written in an easy, non-technical voice, breaks the art of blogging down into simple step by step instructions. It provides great resources and lots of useful information, including how to expand your reader base, and make your site more visually interesting. I recommend it to anyone who is thinking about creating their own blog, or wants to improve an existing one. Definitely a good buy.

Product Description
The first blogs appeared only a few years ago; today there are over 50 million blogs and counting.Blogs are being used by political candidates to debate issues, by consumer advocates to evaluate products and services, by writers and artists to communicate with their audiences and by individuals to share their everyday experiences.In this lively and informative introduction to blogging, Tom Masters takes you step-by-step through the process of planning, building and managing your blog.In Blogging Quick & Easy, you will discover:How others are using blogsHow blogs work and the different types of blogging toolsBlog writing techniques that attract readersTips to help you reach more readers How to track and measure your readershipHow you can earn income from your blogBlogging is a powerful new way to communicate your ideas to a large audience.But it takes careful planning and management to realize the potential of this new medium.Blogging Quick & Easy helps you understand and apply proven techniques to make your blog stand out from the crowd.

About the Author
Tom Masters is a consultant with over 30 years experience in technology management, product development and web marketing.He is the president of Book Publishers Northwest, and a frequent lecturer and speaker on blogging and social media.His special focus is book publishig based on new production technologies and innovative web marketing strategies.

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